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Associate Brand Manager

Job Code:MPDD12019
Location:Dallas/Ft Worth
Description:50 year old company…well known products sold nationwide PRIMARY RESPONSIBILITIES: • Work with the Brand Manager and other members of the Brand Management team to contribute to development of integrated annual plans, priorities, objectives and budgets • Lead execution of specific marketing projects, including the development of new products (line extensions, etc.), sales launch and advertising. • Analyze consumer / consumption data to monitor health of business and identify trends pertaining to category, brand and competition. • Develop plans to gain an understanding of current and future consumer trends and develop an ongoing understanding of consumer activity at retail. • Work with outside agencies to create concepts and designs for packaging, trade shows, advertising and collateral materials. Track development at key project milestones to ensure that requirements are met in terms of design, packaging integrity and deadlines. • Work with financial analyst to ensure that financial targets of key projects are in accordance with objectives.
Requirements:• Bachelors Degree • 3-5 years’ experience CPG experience within classic brand marketing / from ideation to commercialization to the shelf • Cross functional experience working with sales, operations, new product dev teams, finance, etc
Compensation:• 80-90k + 10-15% bonus

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